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Tag Archives: Steve McLennan

“How to beat the Germans”

Nissan launches advertising campaign in the UK called “How to beat the Germans” to promote the 370Z and the GT-R by highlighting their “superior performance but at a lower cost than comparable direct to the German rivals” . So these days Audi TTS and Porsche Cayman are turning the streets of London with provocative writing on the side: “more expensive, ...

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