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Citroen Wild Rubis Concept reaches Next Step – Production Series

Citroen Wild Rubis DS concept will become a reality at the end of 2014 or early 2015, as Citroen’s CEO, Frederic Banzet recently announced a production series for this interesting car, less radical than the concept presented at the Shanghai Motor Show in 2013.

Citroen Wild Rubis DS Production Series

2014 Citroen Wild Rubis Price in China

The SUV market will have a new member in the next 18 months as Citreon Wild Rubis DS will go into production in China’s factories. The new model will enter the Asian car market in early 2015, at latest.

Citroen Wild Rubis Series – Specs

“The production model will be less radical than the Wild Rubis concept. For example, it will not sit on 21-inches wheels,” Banzet said in an interview Wednesday. Still, we should expect many chromed parts and brand new LED technology.

Built on the platform of the DS5, the French luxury crossover comes with a length of 4.7 meters, a width of 1.95 meters and a height of 1.59 meters, Citroen Wild Rubis will have a size similar to its opponent, the world’s famous crossover: Volkswagen Touareg. In Europe, Citroen already sells Citroen C4 Aircross, a compact SUV – inspired by the Mitsubishi ASX – and the Citroen C-Crosser, based on popular features of Mitsubishi Outlander.

The series version may be called DS7 or DSX7 and equipped with a plug-in hybrid powertrain that featured a 225 HP (165 kW) 1.6-liter THP petrol engine and 70 HP (51.5 kW) electric motor, front wheels transmission.

2013 Citroen DS Wild Rubis Concept

Citroën DS Wild Rubis Concept

There are also rumors we will see a hybrid version of the Citroen Wild Rubis using a 4×4 powertrain, HDi 163 hp diesel engine and 34 kW (46 hp) electric motor making the crossover to deliver a total of 200 hp.

More information about Wild Rubis future features were not disclosed by French company officials, but may be inferred partly from the concept shown this spring at Shanghai Motor Show.

Citroen Wild Rubis Release Date

Citroen company’s intentions are to launch the new crossover in China and surrounding Asian countries, with the European market left currently aside. This is explained by the fact that the French have set the target of massive sales increases in China:

“We are about to begin production of the DS5 in Shenzhen, followed next year by a compact sedan and by the large crossover. Boosting sales in China is crucial to Citroen’s goal of selling half of all its vehicles outside Europe by 2015. In the first half, our sales outside Europe were 40 percent of the total, compared with just 20 percent five years ago.” Banzet said.

Future prices of the Citroen Wild Rubis remain a mystery at this time, but will definitely be on the same wavelength as all the Citroen DS range models. In other words, we should first see it in China where it should go on sale with a value close to 39,000 euros.

Citroen Wild Rubis DS Concept Video

Citroen Wild Rubis DS Concept Wallpaper [photo gallery]

Citroen Wild Rubis DS via Citroen

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