The new generation of 2013 Mercedes-Benz S-Class will receive another two new versions of the body kits. The news are represented by a convertible and an exclusivist model that will join our streets in 2013.
Mercedes-Benz S-Class 2013 Body Work
Mercedes-Benz S-Class will get a new generation at the end of this year. Subsequently, the German brand will launch a longer wheelbase version and a coupe version of its “flagship” (known as CL). The novelty of the 2013 Mercedes-Benz S-Class is represented by the two new versions of the bodywork, which will be released at a later point. S-Class will receive a convertible version and an exclusive version, the latter promising to partially replace the Maybach range. Dieter Zetsche, CEO of Daimler, believes that the segment which includes the 2013 Mercedes-Benz S-Class requires a more abundant supply to meet the growing demand for luxury models, encountered both in the U.S.market and in the emerging markets.
Mercedes-Benz S-Class 2013 ->Price Range: $92,350 – $212,000
The new body styles in the S-Class range will debut in the next three years, the flagship being the last on the list of releases. Unlike Maybach, the future’s S-Class top of the range models will compete with Bentley models, not with Rolls-Royce ones. So the officials of Daimler said that they will have more customers, even if they don’t want to reach the target audience of Maybach.
Maybach models were never able to achieve sales targets set out above, while their rival Rolls-Royce managed to sell more.
Mercedes-Benz S-Class Sales
In 2012, the global sales of S-Class have exceeded 60,000 units. Half of them are made on markets from China, Russia and the Middle East. Meanwhile, the U.S. market has purchased 11,794 S-Class units.
Dieter Zetsche says that this segment achieves increases as the number of wealthy people is growing faster than the population on the emerging markets. In contrast, in the European market, the Mercedes-Benz S-Class customers are asking for a “as small as it can be” version, while the China market wants as long as possible version.