Nov 10, 2010
In how many ways can you imagine a car? We could find a satisfactory answer on The Hot Rod Alley, at SEMA Show 2010. Since 1967, when SEMA got show on road, the hot rod industry displayed their most innovative and unrivaled products. The Hot Rod Alley is the place where visitors can admire and in the same time evaluate the most enchanting custom-built hot rods. However, the Hot Rod Alley section has been created mostly for car enthusiasts who wish to be in touch with the latest trends and technologies. SEMA is a great opportunity for exhibitors to present and advertise their products. Retailers come to SEMA annually to see, analyze and find out more about the products in the New Products Showcase. There they can choose from a wide range of hot product categories such as: engine components, paint and body parts, interior elements, electronic components, transmission and drivetrain, shop tools and equipment. This year the New Product Showcase has broken a record, 1,621 product...

