Home » z » Qoros, the only brand from China who had a five-star EuroNCAP model, pauses the sales in Europe

Qoros, the only brand from China who had a five-star EuroNCAP model, pauses the sales in Europe

Qoros will pause the European offensive and will focus on the Chinese automarket. Qoros sold only 51 cars in Europe throughout the 2014.

Qoros_3_Sedan

Qoros, the only brand in China who managed to get five stars in EuroNCAP test, announced it would abandon its European offensive temporarily. The Chinese company lost 305 million euros in 2014 and has sold only 51 units in Europe, out of a total of 7,000 cars globally. Brand has decided to focus on the domestic market and will rethink its strategy for Europe, is planning a comeback a few years.
Qoros 3 Sedan, the safest model in 2013 according to EuroNCAP tests


The European market is very important and we will not give fully to Europe. Unfortunately, doubling sales in 2014 is not sufficient to achieve sustainable growth. says Phil Murtaugh, CEO Qoros in a interview for those in wiwo.de. The Chinese company is owned by Chery and Kenon Holdings. The European debut of Qoros held in March 2013 at the Geneva Motor Show. Unlike other Chinese brands that have been sold so far on the European market, those from Qoros five-star EuroNCAP wanted to obtain a higher level of quality and reliability and boast an original design.
The Chinese from Qoros are the ones who have developed a car from scratch in the country and managed to get five stars in EuroNCAP safety tests Qoros 3 September 2013. City SUV, the latest model presented by the Chinese, have a list of amenities active and passive safety, including the following: ABS, speed limiter, Isofix system and EBD. Except equipping called Active entry-level, all three City SUV will have ESP, traction control, brake assist and cornering brake control and belt warning for the driver. Equipping exit port will seatbelt warning and front passenger.

Leave a Reply