Qoros will pause the European offensive and will focus on the Chinese automarket. Qoros sold only 51 cars in Europe throughout the 2014.
“The European market is very important and we will not give fully to Europe. Unfortunately, doubling sales in 2014 is not sufficient to achieve sustainable growth.“ says Phil Murtaugh, CEO Qoros in a interview for those in wiwo.de. The Chinese company is owned by Chery and Kenon Holdings. The European debut of Qoros held in March 2013 at the Geneva Motor Show. Unlike other Chinese brands that have been sold so far on the European market, those from Qoros five-star EuroNCAP wanted to obtain a higher level of quality and reliability and boast an original design.